In the fluctuating world of investment, individuals are often victims of behavioral biases that affect the performance of their portfolios. With its Eclairys mobile application, Portzamparc aims to help them avoid these pitfalls. Launched last month, the tool now has over 3,000 users. Article published November 22. The road to investing is strewn with...
A mobile application to help savers stop being their own worst enemy

Maxime Viemont, behavioral finance strategist at Portzamparc, BNP Paribas Banque Privée's stock market specialist.